Amid rising healthcare and living costs, Generika Drugstore has partnered with Metro Retail Stores Group, Inc. (MRSGI) to expand access to quality, affordable generic medicines and basic healthcare services by opening Generika Drugstore branches in Metro Retail locations nationwide.
Built on a shared commitment to value and accessibility, the partnership combines Metro Retail’s “right product, right price, great value” and Generika Drugstore’s Ginhawang Generika mission, ensuring Filipino families can access essential medicines without compromising their household needs.
“These are tough times. Many Filipino households are still forced to choose among competing priorities. But through this partnership, we offer consumers a clear path towards good health without compromises—a path that can help guarantee their own as well as their family’s future,” said Generika Drugstore President and Chief Executive Officer Adrian Gino Guinto.
For more than 20 years, Generika Drugstore has been delivering its promise of ginhawa sa bulsa with up to 85% savings compared to branded medicines; ginhawa sa plus services with in-store free blood pressure checks, scheduled Libreng Konsulta with partner doctors and afforable diagnostics with mobile laboratory partners; and ginhawa sa katuwang with its friendly and knowledgeable pharmacists, ready to empower Filipino families to take better care of their own health and their families’.
MRSGI is one of the Philippines’ leading retail operators, with a nationwide network of supermarkets, department stores, and hypermarkets serving communities across Luzon and the Visayas. Guided by its commitment to make everyday shopping more convenient and accessible for Filipino families, Metro Retail continues to expand its offerings through partnerships that bring essential products and services closer to its customers.
Combining Generika Drugstore’s expertise as a pioneering champion of generic medicines in the retail pharma space and Metro Retail Group’s footprint and reach as a key player in the Philippine retail industry, the partnership aims to expand to up to fourteen (14) locations in Luzon and Visayas this year, including two (2) in Metro Manila, four (4) in CALABARZON, and eight (8) in Visayas.
“Metro Retail has always been committed to bringing convenience and value closer to Filipino families,” said MRSGI Joselito Orense, President and Chief Operating Officer. “Through this partnership with Generika Drugstore, we can enhance access to affordable medicines and essential healthcare services to our customers within our stores. Under our Apple Drugstore subsidiary, this initiative also allows us to pilot new ways of delivering these essential services closer to the communities we serve.”
